The Adviser Weekly vol. 1 no. 3, featuring an open letter from the United Economic & Commercial League (U. E. & C. League) and a photograph of the league’s president, Dr. Albert Heard. The magazine is printed on two (2) sheets of folded white newsprint with black print and black-and-white photographs. The top fourth of the front cover is the masthead. The masthead is in a white field with the magazine title, date, price, and print run quantity in black text that reads, [THE ADVISER WEEKLY / A News Review Magazine / AUGUST 10, 1934 PRICE FREE 5000 THIS ISSUE]. Below and centered is a box with black text advertising a popularity contest held by the magazine. The text reads, [Who Are the Most Pop- / ular Girls in St. Louis? / $100.00 in cash prizes will / be given to the ten most / popular girls in the Adviser / Weekly’s popularity con- / test. >> See rules and entry / blank on page 4.]. On the left side of the box are the news items featured in this issue and on the right side of the box are the news items featured in every issue. The bottom half of the magazine features [AN OPEN LETTER / From the U. E. & C. League] highlighting the one year anniversary of the league and an interview with the league’s founder and president, Dr. Albert Heard. The magazine has articles related to fashion, sport, health, night life, and business, as well as meal suggestions, recipes, and advertisements for local businesses. This magazine issue is eight (8) pages, including the front and back covers.