Olympic gold medalist Simone Manuel has an apparel deal with TYR Sport, her first since she turned professional after completing her NCAA Championships in March 2018. Simone’s partnership with TYR marks the first time an inclusion rider has been integrated into an athlete sponsorship agreement. Through this stipulation Simone ensures that her partners extend meaningful opportunities to traditionally underrepresented groups and that diversity be reflected in the creative efforts she pursues with the brand. TYR believes in the importance of diversity in the workplace and is proud to support Simone in her efforts to champion inclusion as both a best practice in business and a central tenet of her identity as a professional athlete.
TYR swim suit worn by Simone Manuel.
The one-piece bodysuit is knee-length, has a high neckline, and is black, white, and grey. There is a geometric pattern and a pattern resembling snake skin. White text reads [TYR] at the top near the neckline, and there is a red, white, and blue American flag below. The verso features a racerback, a white tag near the center with black text which reads [Fina / Al / TY220207].
Inside the swimsuit there are several labels. There is a grey triangle label with a triangle shaped image of the red, white, and blue American flag. White text below it reads [MANUFACTURED IN THE U.S.A. / OF IMPORTED MATERIALS]. A square grey label with white text reads [TYR ® / SIZE / 26]. Below is a rectangular grey label with white text which reads [AVICTOR / THE ULTIMATE ADVANTAGE] followed by three grey circle labels with blue and white, red and white, and green and white images depicting special features. There is a grey rectangular label with white text describing the three circles. In order from left to right the circles are described as [HYDROSPHERE / TECHNOLOGY], [SPEED DRY / FABRICATION], and [SUPERSONIC FLEX / BONDING]. There is one last grey label with white text featuring the fabric content and laundry instructions.